The global content protection market is transforming, and participants must adapt or fail. Internet protocol (IP) is creating widespread disruption. Consumer preferences are shifting from live-linear bouquets of channels toward over-the-top (OTT) and television everywhere (TVE). Consumer electronic (CE) devices are outselling set-top boxes (STBs) 10 to 1, and cord cutting continues to gather steam. Digital rights management (DRM) secure players and watermarking are gaining wallet share, even as traditional CAS spending plateaus. Overall, the nature of pay TV is changing and content protection technologies must adapt to secure content and revenue wherever it is viewed and however it is delivered.
Expansion of OTT and TVE services driving content protection market growth | Digital TV News