Next TV Summit 2017: Fox Networks Selling Addressable Ads in VOD on Comcast, Hulu | Multichannel

Fox Networks Group has begun selling advertising in the video-on-demand content from its channels that is addressable on an individual household basis through Comcast Cable set-top boxes and streaming via Hulu.

Source: Next TV Summit 2017: Fox Networks Selling Addressable Ads in VOD on Comcast, Hulu | Multichannel

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