How Cable Operators Can Level the Playing Field with App-Based Video

When it comes to pay-TV, app-based streaming video services (aka Virtual MVPD or vMVPD) are the Wave of the Future. Whether through smart phones, tablets, PCs, Roku (and similar) plugin USB sticks and boxes, or Apple TV and other ‘Smart TVs’, vMVPD services, such as Sling TV, DIRECTV Now, Netflix, Hulu and Amazon Video, are grabbing viewer eyeballs and their entertainment dollars.

Source: How Cable Operators Can Level the Playing Field with App-Based Video

Advertisements