Demas appointed Conviva CEO

Conviva, the measurement standard for all-screen streaming TV, has announced that veteran software executive Bill Demas has been appointed CEO, and sales and business development specialist John Zelenka has joined the team as SVP of Global Sales. Conviva’s co-founder, Hui Zhang, has been appointed Chief Scientist and Chairman of the Board and will work closely with Demas to accelerate Conviva’s technology leadership in real-time analytics, machine learning, and continuous measurement. He will also drive new product directions in streaming TV content, audience, and monetisation measurement & analytics.

Source: Demas appointed Conviva CEO