Report: Advertisers to spend $30bn on mobile video ads in 2019

PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, has released its third Quarterly Mobile Index (QMI) of 2018. The report includes key insights around the growth in mobile app advertising, highlighting trends in mobile video, header bidding and the expansion of cross-channel monetisation.

Source: Report: Advertisers to spend $30bn on mobile video ads in 2019

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