Does WPP’s New Strategy Signify The Recoupling Of Creative And Media? | AdExchanger

Even before WPP’s restructuring announcement Tuesday, the holding company had already merged digital agency VML with creative agency Young & Rubicam, and digital agency Wunderman with creative agency J. Walter Thompson.

Source: Does WPP’s New Strategy Signify The Recoupling Of Creative And Media? | AdExchanger

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