ITV: New on-screen identity project

UK commercial public service broadcaster ITV has announced a new on-screen identity for the ITV main channel, in the form of a new year-long project, ‘ITV Creates’.

From January 1st 2019, ITV’s on-screen idents will change every week, in a project that is intended to emphasise and reflect the creativity at the heart of the broadcaster’s business.

Source: ITV: New on-screen identity project

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