How LG is making sure its rollable OLED TV will survive 50,000 unfurlings

LG Rollable OLED TV

LG wants to reassure TV buyers that its newly-unveiled rollable OLED, the LG Signature OLED TV R is a TV for life, not just for Christmas – it’s revealed that the flexible screen technology will be good to use for 50,000 cycles. In other words, it can be rolled up and unfurled again back into its base 50,000 times. Were you to turn on the TV twice a day, that’s a lifespan of more than 34 years for the mechanism.